Pune Comedy Festival
We embraced the responsibility of bringing laughter to numerous colleges through a collaboration with the biggest comedy festival, spreading joy and smiles among students, and leaving a trail of happiness along our way.
Requirement
Offline promotion on college campuses and student self-media marketing.
Solution
A solution designed to attract students from college campuses for the Blue Sky Comedy Festival event in Delhi and the Pune Comedy Festival in Pune to create a buzz among the youth by installing Posters across campuses. Also, Self-media marketing by students posting Insta Stories, WA Group Messages, and WA Status, etc. Also, 50+ students from various colleges volunteered at the festival.
Campaign Details
Installation of Posters on notice boards, Club areas, Canteens, and other student attraction points on campuses.
Digital Engagement
25+ Campuses, 2500+ Insta Stories, 500+ WA Groups.
15 Days
Total Period
50k +
Combined Reach
40%
Conversion rate